The design seamlessly integrates the essence of LEASEPLAN's identity and pays homage to Dutch culture through a combination of simplicity and vibrant colors.
Drawing inspiration from the automotive industry, the family of shapes doesn't mimic it in a contrived or juvenile manner. Instead, it references the industry with subtlety and a touch of humor, finding its place at the intersection of contemporary design and retro-futuristic fantasy.
Project in collaboration with Corvin Cristian Studio , Aim Studio and Klab Architecture.
Team: Corvin Cristian, Serban Rosca, Gabriela Rosca, Alina Stoica, Claudiu Bica